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Showing posts from October 14, 2013

About Franchising

Undoubtedly, the business type with the greatest surety of success and financial return (and the least management freedom) is the franchise.  This is why they are described as "Structured Opportunities" in my workshops and in my book.

People who do well in a structured opportunity tend to fit a profile best described as a Natural Franchisee.  These are people who are hard working, are educated with a commitment to life-long learning, are well organized, and work well with others.  They tend to be most comfortable taking direction from others and working in situations where tasks are laid out step by step.

What distinguishes a franchise is that you, the entrepreneur, are purchasing a business system complete from a to z, including supplies, services, even start up training and on-going consulting, plus national advertising and management support for which a regular franchising fee is paid to the franchiser.  Franchises are available in every industry, selling almost any prod…