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Showing posts from October 26, 2011

The Art Of Opportunity Thinking

“ Choose a business you love and  you will never work a day in your life ”                                 after Confucius T he key to finding the best small business for you is to match your skills, knowledge, experience and aptitudes with a business type most suited to you.  This requires that you develop a very basic marketing skill at finding and identifying business opportunities I call “Opportunity Thinking”.  This is a skill anyone can learn.  Yes, some people will be better than others spotting opportunity, but anyone can learn. What it Opportunity Thinking?   It is the practice of looking at the needs, wants and desires of the people in your community or across the country, and seeing how a product or service can fulfill these needs.  To help you get the idea, let’s look at some examples of...