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Showing posts from May 19, 2013

Creating an Innovative Corporate Culture

One of the most enjoyable and important parts of starting a new business is creating a “corporate culture”; in other words, an environment in which your employees are able to perform at a peak level with the least supervision while developing new products and services that meet the needs and wants of customers while growing your business.

That being said, it’s not always easy to make this happen.Many if not most businesses are so driven by the day by demands that little thought is given to where the company is going and how it’s going to get there and by what route.
For example, innovation is always a hot topic in the business press.How does a company foster innovation?The short answer is by creating a corporate culture in which innovation is encouraged and rewarded.Research shows that people innovation when they are given the freedom to explore those things that interest them based on their internal motivation.Telling people that they must innovate actually stifles innovation.